What if I told you that you’ve been overpaying for products your whole life? From groceries to medicine, cleaning supplies to clothing, brand names have convinced us that they’re worth the extra money—when often, they’re not. This book reveals the truth behind marketing tricks, helps you identify the best generic alternatives, and empowers you to make smarter purchases that save you money without sacrificing quality. If you’re ready to break free from the brand-name illusion, let’s dive in."
